The Hasanah Gold Threads Awards (HGTA) 2024 presented a unique challenge. As a prestigious event recognizing exceptional contributions in a specific category, Yayasan Hasanah required a visually captivating and seamlessly executed awards ceremony that would not only honor the winners but also deliver an unforgettable experience to the attendees. They needed a partner who could manage both the creative and logistical aspects of the event, including designing the exhibition and handling the complex RSVP process for the awards dinner.
Our goal was to ensure that the event flowed smoothly while showcasing the excellence associated with Yayasan Hasanah’s values.
The event was held at Rumah Tangsi, Kuala Lumpur. The venue’s heritage status, limited size, and central location required careful planning to maintain the flow of the event. Additionally, the winning pieces exhibited were of high value, meticulously crafted, and extremely delicate, demanding careful handling and display solutions.
We approached this project by first identifying Yayasan Hasanah’s core pain points:
How We Solved Them:
We focused on overcoming the venue’s limitations by optimizing the layout and managing traffic flow, ensuring that the heritage building’s character was respected while maintaining a seamless guest experience. Our team also addressed the delicate nature of the exhibition pieces by creating secure and aesthetically pleasing displays. Managing media coverage and livestream capabilities was also a priority, ensuring the event reached a broader audience.
Our execution phase was defined by detailed planning and dynamic teamwork. Key deliverables included:
We designed and executed detailed floor plans, adapting the event flow to suit Rumah Tangsi’s size and historical constraints. Our media team provided comprehensive coverage, including a livestream to engage virtual attendees. The intricate display of the winning pieces ensured both their security and prominence. Additionally, the RSVP process was streamlined for an efficient guest experience.
The Hasanah Gold Threads Awards 2024 was a resounding success. Here’s how we measured the impact:
Despite the challenges presented by the venue, the flow of the event was smooth, and the displayed artworks were showcased beautifully. The media coverage and livestream further amplified the reach of the event, enhancing its impact beyond the physical space.
For the fourth consecutive year, VISIOLAB was entrusted with the Yayasan Khazanah Awards Day, a prestigious ceremony celebrating Malaysia’s top scholars. The client brief called for an event that would not only honor the scholars’ achievements but also reflect Yayasan Khazanah’s commitment to excellence and leadership. Our challenge was to deliver an engaging, memorable experience for scholars, their families, and dignitaries, while emphasizing the visual and emotional impact of the event.
VISIOLAB’s strategy was rooted in creating an immersive visual experience that aligned with Yayasan Khazanah’s values:
Our execution focused on delivering a flawless experience with a strong visual impact:
The 2024 Yayasan Khazanah Awards Day was another successful chapter in our partnership with Yayasan Khazanah:
VISIOLAB's collaboration with Yayasan Khazanah on the Awards Day 2024 exemplifies our commitment to delivering events that honor excellence and create lasting impressions.
We were contacted by Sapura just shy of two weeks before LIMA 2023 to help Sapura to plan, design, produce, and execute multiple aspects of digital media production and media coverage for the event. We were tasked to cater for:
As an interdisciplinary vendor that truly understands Sapura's nature of business, we have worked as an extension of their team and managed to successfully execute the deliverables in a relatively small window, with critically high expectations. Since the event was held in Langkawi, we had to plan and mobilize solutions with consideration of time and distance, and no room for errors.
With a new business under its wings, we have spent a fair share of time planning in the pre-production/discovery stage, as well as being available on-demand on-site for last-minute edits for multiple layers of approvals and testing, ensuring that the end-product runs smoothly without any hiccups.
Our team of 7 mobilized to Langkawi several days before the event, each with their own roles:
Our video production project has two main challenges. Firstly, we need to understand and capture the essence of the national water strategy, which was developed by a diverse group of stakeholders including scientists, experts, industry players, policymakers, and thinkers. Our goal is to present this strategy in a way that is easy for a broad audience to understand, from the general public to policymakers. This means we have to explain complex ideas in simple terms and use visuals that clearly convey the main messages.
Secondly, we have to navigate a large network of stakeholders, including more than 10 agencies, 1 ministry, and various experts. We have to take into account the opinions and input from all of these stakeholders within a short 3-month production period. This involves managing different perspectives, incorporating feedback, and making sure the final video reflects the shared vision of all the stakeholders involved.
Despite these challenges, we are committed to creating a video that captures the important aspects of the national water strategy and resonates with a wide audience. We will carefully plan, communicate effectively, and work hard to overcome these obstacles and deliver a video that truly represents the transformative vision of our stakeholders.
Our project strategy to overcome these challenges involves several key approaches:
Our team of 15 mobilised to several locations in 6 days of shooting each with their own roles:
Let’s create and collaborate
We’re versatile multitaskers, and we thrive on a lot of projects. You've seen a few of our works that we are most proud of, and your project could be next in line.
Empowering brands with captivating visual stories, creating strong connections and growth.
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